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Digital Revolution

Digital Revolution - The CEO Success Series By Stuart Greenfield

Read Digital Revolution here

http://issuu.com/stuartgreenfield/docs/digitalrevolution

2008 will be remembered as the year when the Government intervened to prevent the collapse of the global financial markets following the credit crunch of 2007. In marketing, 2008 was also a year of a crunch, A Marketing Crunch!

This was the moment when smart businesses realised that digital marketing was not just an addition to the marketing mix, it was central to all marketing! This book explores 7 characteristics of business communications and how they are represented in digital solutions. This is not a ‘how to book’ but an ideas catalyst for decision makers.

Digital Revolution is for anyone who needs a rapid overview of the key elements of digital marketing and how the technical tools fit into today’s marketing communications.

Perfect for CEOs and part of ‘The CEO Success Series’, Digital Revolution is semi-technical and provides an ‘at a glance’ overview to help you develop further thinking into the exciting opportunities that digital communications has to offer.

Listen to Stuart Greenfield at:  Blogger

Coming soon:

Green Revolution - The CEO SUCCESS series