The Thin Line Between Business Success and Failure: Lessons from Ernest Shackleton
In conclusion, the thin line between business success and failure is not solely dictated by economic conditions but rather by the leadership
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Stuart Greenfield
- Jan 12
- 3 min
Friday review - a reminder of 10 of the biggest marketing trends for 2024
The end of the second week of January 2024 and I thought it might be useful to explore just 10 trends that are super revalent for any busine
Stuart Greenfield
- Jan 10
- 2 min
Kick start your marketing week with a plan
Plans, be they strategic or tactical, are the foundations of any business and the marketing department should lead from the front. Below are
Stuart Greenfield
- Jan 10
- 1 min
Let me help you ask the right questions - looking back to 2008 and my first book
In 2008 I published my first book "Digital Revolution" - The 7 digital steps every CEO must take now. It was a straight talking view of how
Stuart Greenfield
- Jan 9
- 1 min
Start the year with a free marketing and business review with Stuart Greenfield
Kickstart 2024 with Greenfield Marketing: Free Business Review Day in January!
As we step into 2024, it's the perfect time to give your bus
Stuart Greenfield
- Jan 7
- 2 min
Maximizing CEO Success: The Strategic Value of a Marketing Consultant in Start-ups and SMEs
In conclusion, for CEOs of start-ups and SMEs, collaborating with a marketing consultant is not just about getting advice. It's about gainin
Stuart Greenfield
- Jan 7
- 4 min
Leveraging Brand Storytelling in B2B Marketing for Enhanced Sales Performance
Introduction In the realm of B2B marketing, the power of a compelling brand and an effective brand story cannot be overstated. Unlike B2C...
Stuart Greenfield
- Jan 5
- 2 min
Navigating the AI Revolution in Marketing: Unlocking New Opportunities
As we stand at the precipice of a new era in marketing, it's evident that Artificial Intelligence (AI) is not just a buzzword—it's a...
Stuart Greenfield
- Apr 22, 2023
- 7 min
From the demise of the Gold Standard to the Rise of Cryptocurrencies...the future
From the demise of the Gold Standard to the Rise of Cryptocurrencies and why tech will define the future of money... perhaps
Stuart Greenfield
- Apr 19, 2023
- 3 min
Google UA (univeral analytics) stops on July 1 2023 - time to move to GA4
Google GA4 has been in beta for years, however, the moment is close when Univeral Analytics, that has driven your Google data almost forever
Stuart Greenfield
- Apr 17, 2023
- 5 min
How to raise money ?- start with a plan
As a professional marketing consultant, I have seen many entrepreneurs struggle with writing a business plan that effectively...
Stuart Greenfield
- Apr 14, 2023
- 5 min
Is email marketing worth the hassle?
So did GDPR kill off the golden goose of email marketing or with the new rules is it worth going through the pain of list development or...
Stuart Greenfield
- Apr 13, 2023
- 4 min
The laws of marketing as explained by Al Ries and Jack Trout - do they still apply?
In late 2022 Al Reis at the age of 95 unfortunately left us. His laws on marketing were without doubt the most incredible contribution to...
Stuart Greenfield
- Apr 4, 2023
- 2 min
When Gmail won't crack it... - the cheat sheet
Most organisation outsource their email proivision to a third party, most do not commit themselves to Gmail as they require a more...
Stuart Greenfield
- Apr 4, 2023
- 4 min
DIY websites - The cheat sheet
For many businesses a website that is self managed easy to update and has lots of additonal apps is just a click away. Sign up online and...
Stuart Greenfield
- Apr 4, 2023
- 5 min
DIY marketing portals - the cheat sheet
It seems that marketing is now really easy! Just about everything you need is just an app away. But how do you choose? We all know...
Stuart Greenfield
- Apr 3, 2023
- 4 min
How to maximise press release success - its more than social media!
Writing news, getting the story, creating the right message appears to be straight forward what with social media but is it?
Stuart Greenfield
- Apr 1, 2023
- 2 min
CRM tools that are AI ready - top 5 overview
There are many CRM solutions available here is a brief overview of 5 leading solutions that are AI ready
Stuart Greenfield
- Apr 1, 2023
- 2 min
"Pricing 'Brand New Ideas': Greenfield Marketing's Ultimate Guide to the Cost of Marketing
It's always the elephant in the room so we thought it was time to share with everyone what it might cost to engage with Greenfield in...
Stuart@greenfield.co.uk 07788 662697. (C) Greenfield Marketing 2024 E&OE
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