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Stuart Greenfield
Oct 3, 20246 min read
Why the Choice of Social Marketing Tools is Creating Paralysis Amongst Businesses and Affecting the Successful and Efficient Use of Marketing Funds
In today’s digital age, the sheer number of social marketing tools available to businesses can feel overwhelming. While having numerous...
Stuart Greenfield
Feb 21, 20242 min read
The Thin Line Between Business Success and Failure: Lessons from Ernest Shackleton
In conclusion, the thin line between business success and failure is not solely dictated by economic conditions but rather by the leadership
Stuart Greenfield
Jan 12, 20243 min read
Friday review - a reminder of 10 of the biggest marketing trends for 2024
The end of the second week of January 2024 and I thought it might be useful to explore just 10 trends that are super revalent for any busine
Stuart Greenfield
Jan 10, 20242 min read
Kick start your marketing week with a plan
Plans, be they strategic or tactical, are the foundations of any business and the marketing department should lead from the front. Below are
Stuart Greenfield
Jan 10, 20241 min read
Let me help you ask the right questions - looking back to 2008 and my first book
In 2008 I published my first book "Digital Revolution" - The 7 digital steps every CEO must take now. It was a straight talking view of how
Stuart Greenfield
Jan 9, 20241 min read
Start the year with a free marketing and business review with Stuart Greenfield
Kickstart 2024 with Greenfield Marketing: Free Business Review Day in January!
As we step into 2024, it's the perfect time to give your bus
Stuart Greenfield
Jan 7, 20242 min read
Maximizing CEO Success: The Strategic Value of a Marketing Consultant in Start-ups and SMEs
In conclusion, for CEOs of start-ups and SMEs, collaborating with a marketing consultant is not just about getting advice. It's about gainin
Stuart Greenfield
Jan 7, 20244 min read
Leveraging Brand Storytelling in B2B Marketing for Enhanced Sales Performance
Introduction In the realm of B2B marketing, the power of a compelling brand and an effective brand story cannot be overstated. Unlike B2C...
Stuart Greenfield
Jan 5, 20242 min read
Navigating the AI Revolution in Marketing: Unlocking New Opportunities
As we stand at the precipice of a new era in marketing, it's evident that Artificial Intelligence (AI) is not just a buzzword—it's a...
Stuart Greenfield
Apr 22, 20237 min read
From the demise of the Gold Standard to the Rise of Cryptocurrencies...the future
From the demise of the Gold Standard to the Rise of Cryptocurrencies and why tech will define the future of money... perhaps
Stuart Greenfield
Apr 19, 20233 min read
Google UA (univeral analytics) stops on July 1 2023 - time to move to GA4
Google GA4 has been in beta for years, however, the moment is close when Univeral Analytics, that has driven your Google data almost forever
Stuart Greenfield
Apr 17, 20235 min read
How to raise money ?- start with a plan
As a professional marketing consultant, I have seen many entrepreneurs struggle with writing a business plan that effectively...
Stuart Greenfield
Apr 14, 20235 min read
Is email marketing worth the hassle?
So did GDPR kill off the golden goose of email marketing or with the new rules is it worth going through the pain of list development or...
Stuart Greenfield
Apr 13, 20234 min read
The laws of marketing as explained by Al Ries and Jack Trout - do they still apply?
In late 2022 Al Reis at the age of 95 unfortunately left us. His laws on marketing were without doubt the most incredible contribution to...
Stuart Greenfield
Apr 4, 20232 min read
When Gmail won't crack it... - the cheat sheet
Most organisation outsource their email proivision to a third party, most do not commit themselves to Gmail as they require a more...
Stuart Greenfield
Apr 4, 20234 min read
DIY websites - The cheat sheet
For many businesses a website that is self managed easy to update and has lots of additonal apps is just a click away. Sign up online and...
Stuart Greenfield
Apr 4, 20235 min read
DIY marketing portals - the cheat sheet
It seems that marketing is now really easy! Just about everything you need is just an app away. But how do you choose? We all know...
Stuart Greenfield
Apr 3, 20234 min read
How to maximise press release success - its more than social media!
Writing news, getting the story, creating the right message appears to be straight forward what with social media but is it?
Stuart Greenfield
Apr 1, 20232 min read
CRM tools that are AI ready - top 5 overview
There are many CRM solutions available here is a brief overview of 5 leading solutions that are AI ready
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