Plans, be they strategic or tactical, are the foundations of any business and the marketing department should lead from the front. Below are some ideas to kick start your year:
Monday: Kickstart the Week with Innovation and Planning
Innovation Brainstorming Session: Start the week by gathering your team for a brainstorming session focused on innovative product or service ideas.
Market Analysis Monday: Dedicate this day to analyzing current market trends and competitor strategies.
Motivation Monday: Share motivational quotes or stories on social media to engage your audience and set a positive tone for the week.
Tuesday: Technology and Digital Engagement
Tech-Talk Tuesday: Share a blog post or social media update about the latest technology trends relevant to your industry.
Digital Tool Try-out: Experiment with a new digital tool or platform and share your experiences and learnings with your team or audience.
Testimonial Tuesday: Feature a customer's story or testimonial on your social media channels.
Wednesday: Customer Focus and Community Building
Webinar Wednesday: Host an informative webinar on a topic of interest to your customers.
Wellness Wednesday: Promote employee wellness and share tips or activities that support mental and physical health.
Customer Appreciation Day: Offer special discounts or promotions to thank your customers.
Thursday: Content Creation and Networking
Thought-Leader Thursday: Publish thought-leadership articles or blogs that position your brand as an expert in your field.
Networking Event: Attend or host a virtual networking event to connect with peers, potential partners, and clients.
Throwback Thursday: Share a successful case study or milestone from your business history on social media.
Friday: Reflection and Community Engagement
Feedback Friday: Encourage feedback from customers and employees on products, services, or recent initiatives.
Feature Friday: Highlight a team member or department within your company and their contributions.
Fun Friday: End the week with a light-hearted social media post or team activity to boost morale.